Arno Johnson, 1953 and Index, 1952-1953

  • J. Walter Thompson: Advertising America
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Title
Arno Johnson, 1953 and Index, 1952-1953
Date
1953-1954
Document Type
  • Presentations, Writings and Speeches
  • Memoranda and Correspondence
Collection
  • Staff Writings and Speeches
Reference
jwtws017012_017019
Description
Speeches and related material, mostly relating to economic forecasts, consumer spending, and the transition from a defence economy to a consumer one. Includes a number of speeches to clients, focusing on industry forecasts.