Arno Johnson, 1954-1955 and Index, October 1954 - April 1955

  • J. Walter Thompson: Advertising America
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Title
Arno Johnson, 1954-1955 and Index, October 1954 - April 1955
Date
1954-1955
Document Type
  • Presentations, Writings and Speeches
  • Memoranda and Correspondence
  • Advertisements
Collection
  • Staff Writings and Speeches
Reference
jwtws018031_018035
Description
Material relating to Johnson's works on the potential of the United States economy, opportunities for consumer sales to drive growth, and demographic changes. Includes promotional materials for 'Huge New Markets'.