Kodak: 15-second format A-5

  • J. Walter Thompson: Advertising America
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Title
Kodak: 15-second format A-5
Date
1986
Document Type
  • Research, Reports and Data
Collection
  • Brand Case Studies / Account Files
  • New York Office Research Department Records
Reference
jwtny003002
Description
Data from a market research study into the effectiveness of Kodak advertisements.