Marine Corps: Interviews, 1973-1975 (Folder 4) (4 Sep 1973)

  • J. Walter Thompson: Advertising America
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Title
Marine Corps: Interviews, 1973-1975 (Folder 4) (4 Sep 1973)
Date
04 Sep 1973
Document Type
  • Research, Reports and Data
Collection
  • Brand Case Studies / Account Files
Reference
jwtac076004
Description
Detailed interview transcripts gathering data for advertisements, aimed at both recruiting new troops and securing the reenlistment of serving Marines. Includes material concerning military and family life.